Over the last few days, there have been speculations surrounding an update to the line of MacBook Pro’s including the non-retina version. Earlier this morning, like with the iPod Touch, Apple updated the majority of the laptops that are included in the MacBook Pro lineup. There was nothing earth shattering in regards to the changes in the lineup, other than the fact that Apple introduced Haswell’s latest series of i5 and i7 processors into their laptops.
The 13-inch Retina MacBook Pro, with it’s dual-core Intel Core i5 processors, received a 200 MHz frequency increase from 2.2 and 2.4 GHz, to 2.4 and 2.6 GHz, depending upon which MacBook Pro you chose. The 15-inch Retina MacBook Pro, with the quad-core Intel Core i7 processors running at 2.0 and 2.3 GHz, received a bump up to 2.2 and 2.5 GHz, respectively.
Perhaps the biggest “surprise” in regards to Apple making these changes, was the $100 price drop for the base model, non-retina, 13″ MacBook pro, which now starts at $1,099, instead of $1,199. There were no hardware changes made to this model, and this was somewhat of an expected move, after Apple dropped the prices on the base model MacBook Airs, awhile back. With parents and students, gearing up to return to school, now may be the best time to head over to your local Apple store, and pick up one of these base model MacBook Pros.
The base model MacBook Pro, was not the only MacBook Pro to receive a discount. The top of the line, 15-inch MacBook Pro with Retina Display also received a price drop from $2,599, down to $2,499. While these price drops may not seem significant, it definitely looks that Apple is slowly but surely, trying to increase the sales of these devices. After the $100 price decrease in the MacBook Air, earlier this Spring, Apple stated that the MacBook Air was the standout computer from their quarterly earnings call.
I would be extremely surprised if anymore changes were made to the MacBook series in general, for the rest of 2014. Except maybe that highly speculated 12-inch MacBook/iPad Pro rumor that keeps swirling around. What I would actually love to see Apple do, is update their MacBook Air line with a Retina display, and then I would not be hesitating between whether I should get the MacBook Pro with Retina Display.
What do you think these moves mean for Apple? Are they just an incremental upgrade, so that they can focus more on different products? Leave your comments and thoughts down below.